What do bacon, spaceships, naval vessels, popular culture, and Christmas all have in widespread? They’re all subjects you need to use to gas your content material advertising and marketing in September 2017.

Content material advertising and marketing is the act of making, publishing, and distributing content material with the particular objective of attracting, participating, and retaining clients.

The idea is easy. Your enterprise builds an viewers and that viewers is much more probably to purchase from you. Simply ask corporations like Beardbrand and Glossier, which each used content material advertising and marketing to make their ecommerce operations profitable.

The problem for a lot of companies is developing with concepts. What follows are 5 subjects on your firm’s content material advertising and marketing in September 2017.

1. Worldwide Bacon Day: September 2, 2017

Worldwide Bacon Day is an unofficial vacation celebrated 3 times a yr, in January, February, and on the primary Monday in September.

Its origins are unclear, however in america it could have begun on the College of Colorado’s Boulder campus.

Worldwide Bacon Day is a chance for content material entrepreneurs to interject a well-liked pork product into weblog articles, podcasts, and movies. Bear in mind to remain targeted in your editorial mission assertion, however in any other case go hog wild.

Listed below are 5 examples of bacon-related article titles and the companies which may write them.

  • Well being complement retailer: “The Worst Recommendation You’ve Ever Heard about Bacon”
  • Kitchen provide retailer: “The ten Greatest Bacon Recipes on Earth.”
  • Uncommon e-book retailer: “7 Basic Books You Didn’t Know Have been About Bacon”
  • Males’s enterprise apparel retailer: “Making Bacon: Success Classes from Cincinnati Pork Processing Empire”
  • Ironmongery store: “10 Causes Exhausting Working Of us Eat Bacon”

When you want additional inspiration — and amusing — watch Rhett & Hyperlink’s 2012 video, “Rub Some Bacon on It.”

 

2. Commemorate the Voyager I Launch: September 5

Some 40 years in the past, on the fifth of September 1977, america Nationwide Aeronautics and Area Administration (NASA) launched the Voyager I house probe from Cape Canaveral.

The Voyager I used to be supposed to assist humanity higher perceive the far reaches of our photo voltaic system, together with flybys of Jupiter, Saturn, and the moon Titan. The Voyager I accomplished its major mission in November 1980, however it has by no means stopped working.

5 years in the past, in August 2012, the Voyager I grew to become the primary spacecraft to cross into interstellar house.

Voyager I has been touring by means of house for 40 years.

To your content material advertising and marketing, discover fascinating methods to weave the Voyager I’s story into the tales you write or inform.

Listed below are some examples.

  • An electronics retailer may describe the Voyager I’s parts and know-how.
  • A device retailer may give attention to “American ingenuity.”
  • A t-shirt retailer may write concerning the design of Voyager merchandise from the late Nineteen Seventies.

3. Naval Historical past with Magellan’s Victoria: September 6

On September 6, 1522, the Victoria, a Spanish ship, grew to become the primary vessel to circumnavigate the world.

Faculty kids in all places are accustomed to the story of Portuguese explorer Ferdinand Magellan. Magellan led 5 ships and 235 males on a Spanish expedition of the East Indies, which started in 1519.

This duplicate of the Victoria was in-built 2005. Think about touring around the globe on a ship that measurement.

The expedition suffered many hardships, shedding 4 vessels and 193 males, together with Magellan, however the Victoria and 42 sailors accomplished the journey, having sailed all the best way across the globe.

For a content material marketer, the Victoria’s story represents a number of alternatives. For instance, you can write an historic article concerning the Victoria, Magellan, or Juan Sebastián Elcano, who took command and completed the journey.

4. Bear in mind ‘Star Trek: The Subsequent Technology’: September 28

As a marketer, your purpose is to construct an viewers. You try this whenever you persistently publish content material that’s of worth. In reality, this is without doubt one of the causes you want an editorial mission assertion as your information.

Nonetheless, inside the context of your editorial mission, it is best to have sufficient latitude to make use of widespread subjects and even widespread tradition as a basis on your articles or movies.

As soon as such alternative will come your means on September 28, the thirtieth anniversary of the favored science fiction tv present “Star Trek: The Subsequent Technology.”

The present ran for seven seasons and earned an viewers of hundreds of thousands.

Star Trek: The Subsequent Technology, which reached many hundreds of thousands of viewers, will have fun its thirtieth anniversary this yr.

For Subsequent Technology content material, you can write about:

  • The thirtieth anniversary itself,
  • Forged members,
  • How Star Trek influenced know-how,
  • Star Trek’s vogue,
  • The evolution of science fiction.

5. Christmas Present Guides

There are 115 days from September 1 to December 25, 2017. Whereas which may look like a very long time, September is an efficient time to start out making ready your Christmas present information content material.

September is the correct time to start out growing Christmas present information content material.

Take into account growing entertaining and informative present guides that can assist your consumers discover the correct current for everybody on their listing.

Listed below are three present information titles you may attempt.

  • “17 Subtly Insulting Christmas Items for Folks You Don’t Actually Like”
  • “10 Firm Vacation Occasion Items to Enhance Your Profession”
  • “51 DIY Christmas Items Your Buddies and Household Will Love”